Creative Fuel: Human-Centered Design

One of Kaiser Permanente’s leaders remembered speaking with me at an event and shared this article:

As I’ve gotten to know various designers within KP’s Oakland area, I’ve become exposed once again to the concept of Human-Centered Design, which I fell in love with during my last year at UC Davis when I took DES159: Design for Understanding with Professor Susan Verba and DES127B: Sustainable Design with Emily Pilloton.

What is Human-Centered Design?

According to IDEO, a non-profit design organization, Human-Centered Design is

a creative approach to problem solving…it’s a process that starts with the people you’re designing for and ends with new solutions that are tailor made to suit their needs.

While perusing IDEO’s site (yet again), I came upon a rich resource that I’m excited to dive into: The Field Guide to Human-Centered Design. Fortunately, you can download your own free PDF copy! I also registered to their free course on HCD (Human-Centered Design) and am excited to practice it through exercises and projects over the course of the next seven weeks (I believe you can still sign up so I highly encourage checking it out)!

What excites me about HCD is not so much the end result, but the process you go through. It’s highly collaborative and you can have the opportunity to work with a multi-disciplined team that can teach you more about their areas of expertise than if you researched on your own. The genuine conversations needed for the empathy aspect of HCD has always been important in my design process, which enables a more valued end product. The iteration and constant prototyping may seem frustrating at first, but can actually be exciting as a chance to play and explore endless possibilities and solutions. And what’s even more amazing is that you don’t have to be a designer or creative professional to practice HCD. Just someone who wants to explore innovation and improve something to solve a particular problem.

(While searching other HCD organizations, I came upon which is a group of experts from different backgrounds from healthcare professionals to designers to improve different areas within healthcare in and around the University of Michigan community.)

-Isabel Bagsik


Creative Fuel: IDEO

While looking for design ideas, I was curious to see if IDEO had any resources or articles that would inspire my creativity. Check out their site for articles about what’s going on in the design community, as well as a really interesting, well-designed exercise sheets to learn more about circular design.

More interesting articles here, IDEO podcasts here, and something not IDEO related but rather focused on literature here (just happened to stumble upon this blog post about some recommended books and was intrigued because a lot of these titles are ones I’ve read and really enjoyed!)

Hopefully some IDEO and literature spark some creativity for your day!


Creative Fuel: Revision Path Podcast

While I was starting my design internship with Kaiser Permanente this morning, I came across some incredible creative inspiration. I usually enjoy pairing my design work with a podcast, and lately I have been reaching for design podcasts. Last week I came upon Revision Path , a blog that highlights black designers, and I happened to click on Laci Jordan’s interview. I read through her mini bio, and was intrigued to read that “a short stint with the FBI fueled her passion for design”. Which led me to clicking on her blog and portfolio, which got me more excited on who she was as a creative because of her differing projects on design, fashion, illustration, and a personal project highlighting Black History Month icons. I was even more inspired and fueled to rethink how I brand myself, and thus started this design blog (which has been in the back of my mind for months). THEN I finally clicked play to listen to her interview (which I’m currently listening to as I type).

I come across so many sources of creative inspiration, and have no one particular space for these consolidated resources, along with my thoughts on how they individually inspire me. So thus my design blog was (finally) born.

It took a while to finally do this, because I didn’t know how I wanted to showcase how all-over the place my inspiration and interests are.

Her podcast take aways:

  • She threw out the philosophy of sticking to traditional graphic design (suggested by a former colleague), and followed her creative passions that ranges from product design to hosting a podcast.
  • Laci validated that it’s ok to follow random creative projects that don’t seem to go together. I always felt restricted/not like a “real designer” for not solely focusing on design. Now I will confidently pursue my many creative impulses.
  • Take a step back and get away from the internet. Your creative style will start getting trendy > you start to lose yourself (which I realized this past year, from my fashion to design styles).

Other resources mentioned:

Hope you enjoyed a snippet of my jumbled mind. Don’t worry, more sources of inspiration are coming your way.